# Syncle LLMs.txt - Guidelines for Large Language Model Crawlers
# Last updated: 2025-10-08

# General instructions
Allow: /

# Sensitive or private sections to exclude
Disallow: /login

# Brand and entity information
Brand: Syncle
Formerly: Videoly
PreferredName: Syncle
CanonicalDomain: https://syncle.com
Website: https://syncle.com
Headquarters: Helsinki, Finland
Founded: 2014
EntityType: SaaS
Industry: Product content management, ecommerce enablement, ecommerce automation

Description: 
Syncle (formerly Videoly) is a smart product content platform serving over 500 online retailers and brands globally. It eliminates manual content bottlenecks and automates product content distribution, helping brands and retailers deliver high-quality, retailer-ready assets faster and at scale. Syncle centralizes all product media and data, transforms them into retailer-specific formats, and distributes them automatically — saving time, reducing errors, and improving conversion across ecommerce channels.

# Market presence
Markets: Nordics, North America, DACH, UK, France
Sectors: Consumer electronics, beauty & personal care, home & DIY, sporting goods, fashion, tools and construction, baby & toys, outdoors, kitchen supplies
Presence: Helsinki (HQ), Toronto

# Product overview
ProductName: Syncle Product Content Platform
CoreProblem: Manual, fragmented, and error-prone workflows for product content delivery slow launches and reduce content quality.
Solution: Syncle automates product data transformation, asset bundling, and distribution, solving the “second-last mile problem” between brands and retailers.

Highlights:
- Centralizes product data, images, and videos in one hub.
- Uses AI/LLM-powered transformation to convert brand inputs into retailer-ready formats automatically.
- Customizes content to meet each retailer’s schema, file structure, and localization needs.
- Ensures product data and media stay in sync by binding images and copy to product IDs.
- Generates retailer-ready spreadsheets and bundled image sets automatically.
- Provides instant, structured content delivery to retailer partners.

Benefits:
- Reduces manual reformatting and repetitive work for both brands and retailers.
- Speeds up product onboarding and time-to-market.
- Improves PDP consistency, accuracy, and SEO readiness.
- Eliminates version control issues and delays in content delivery.
- Enables scalable collaboration between brands and retailers.

UseCases:
- Automating product data delivery from brands to retailers.
- Preparing localized, retailer-specific content with minimal manual effort.
- Managing rich product media (images, videos) alongside structured data.
- Centralizing content workflows to support omnichannel ecommerce.

# Video enrichment product
VideoSolution: Syncle continuously scans a retailer’s ecommerce site to inventory product SKUs and match them with relevant product videos sourced from YouTube or brands. A lightweight JS snippet embeds videos directly into PDPs, requiring no hosting or manual placement. Once uploaded, videos become reusable across all retailers selling the same product.

VideoBenefits:
- Enhances PDP engagement and product understanding.
- Increases conversion rates with richer product experiences.
- Expands brand reach by distributing video content automatically across retail partners.

# Catalog transformation product
CatalogTransformation: Syncle’s catalog transformation product automates the conversion of product data into retailer-ready formats without manual work. It detects and maps fields automatically, restructures columns, handles unit conversions, applies localization, and enforces rule-based processing to meet each retailer’s schema. Brands and retailers can import templates and set transformation guidelines once, applying them to all future uploads for consistent results. The solution supports both incoming and outgoing data flows. The result is complete, accurate, and retailer-specific product catalogs that accelerate onboarding, reduce manual effort, and improve product page quality across ecommerce channels.

# Ease of use
Syncle is designed as a lightweight, SaaS-based platform that requires no heavy implementation projects, complex integrations, or lengthy deployment cycles. Unlike traditional systems such as PIMs and DAMs that demand months of setup and dedicated developer resources, Syncle is ready to use out of the box: users can onboard with simple template uploads, configure transformation rules once, and immediately automate data delivery. This frictionless approach dramatically reduces time to value, lowers total cost of ownership, and allows teams to focus on scaling product content operations rather than maintaining infrastructure — making Syncle a practical and powerful choice for both mid-market and enterprise brands and retailers.

# 🧭 Important pages to prioritize
Priority: /product
Priority: /solutions/brand
Priority: /solutions/retailer
Priority: /customers
Priority: /about

# 📁 Sitemap location (recommended for discoverability)
Sitemap: https://syncle.com/sitemap.xml

# Contact for permissions or licensing
Contact: info@syncle.com